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Welcome to the new and stunning Hotel Icona!

You've arrived at Hotel Icona Diamond Beach, the area’s newest, premier beachfront hotel in New Jersey. Located on the white sands of Diamond Beach, tucked between Wildwood Crest and historic Cape May, Hotel Icona is just minutes from Wildwood, NJ. Hotel Icona Diamond Beach is uniquely positioned to provide the optimum vacation experience for discerning guests, including: families, couples, and singles.

Features and amenities that set our intimate hotel apart from all other

seashore lodgings include:

  • Our 425-foot private beach, the only hotel in New Jersey that can claim that singular distinction
  • Secluded balconies overlooking the Atlantic Ocean and just steps from our safely guarded pristine beach, where you can spread out your towel, pop open your chair, soak up the sun, listen to the rhythmic crash of the waves, even enjoy a picnic lunch packed by our chef to your specifications.
  • Comfortable lounge chairs surrounding our immaculate deck. Take a refreshing dip in our heated pool, then cool off with your favorite beverage, or nosh on a made-to order snack from our al fresco bar.
  • Equal distance from contrasting worlds. Minutes to the north, families will find the pulse-pounding excitement of the Wildwoods, whose amusement piers offer more rides and attractions than Disney World. Minutes to the south, couples seeking a romantic interlude will discover the Victorian-era splendor of Cape May, America's oldest seashore resort, where stately 19th Century homes sit on streets still lit by authentic gas lamps.

Hotel Icona provides the comfort of condominium rental or beachfront vacation home with the convenience and luxury of a full service hotel. Each of our Suites offer separate areas for sleeping and living, and include a galley kitchen with stainless steel appliances, plus a secluded private balcony with views of the Atlantic Ocean.

Our Studios offer guests open studio-style floor plans and also feature galley kitchens. Our Premium Pool Studio offers unparalleled water and beach views through floor-to ceiling windows and a full panoramic view balcony. Our Premium Studio offers guests our largest floor plan and features floor-to ceiling sliding glass doors with a faux balcony. Click here for more information on our suites.

Taste the difference at the beautiful Coastal Blue Oceanside Grill, where you may dine indoors or out. 

And if you’ve always dreamed of a beachfront wedding, anniversary party, family reunion or other special event, Hotel Icona Diamond Beach is perfectly suited and situated to make that dream come true. Our staff will work with you to create and craft that once-in-a-lifetime experience that will meet your vision and exceed your expectations.

Welcome home to Hotel Icona Diamond Beach.

Casual Elegance. Iconic Accommodations.


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7:30 pm Saturday February, 21st at Coastal Blue It’s no secret – great food & great wine go hand in hand. We’ve teamed up with Hawk Haven Vineyard & Winery to bring you a tastebud tantalizing night of both. Coastal Blue Oceanside Bar and Grill’s new Executive Chef, Terry White, has thoughtfully crafted an exciting 5 course […]

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As the New Year approaches, we look back on 2014, and what an amazing year it has been, and forward as well… Thanks! Because of you Hotel Icona is the #1 rated beachfront hotel in the state of New Jersey. Our first full season was packed with opportunity, learning and growth and we are so […]

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